Building a DeFi Brand with a Mascot and Visual ContentBuilding a DeFi Brand with a Mascot and Visual Content
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Adding personality to a DeFi tech project is always a challenge, so we came up with the idea of using a mascot. Meet: The Everything Intern. It lets the client talk about less “serious” stuff, have fun interactions with the community, and educate them with visuals that don’t take days to make.
Which is almost as important as building great technology! An important but overlooked part of building an online brand.
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Amrina's avatar
looks great
Agadon's avatar
The intern in a beret at Pisa got me. People will remember this way more than another whitepaper.
Mostafa's avatar
That's really great idea interactive learning with modern technology is the best to learn that's my best 🔥🔥🔥🔥
Noah's avatar
Great work
Wisdom's avatar
A mascot is a smart way to sidestep the trust problem in DeFi without faking seriousness. The Everything Intern gives the brand a voice that can explain complex flows through a character instead of copy. Curious how you're guarding consistency across the educational visuals -...
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Creatives on Contra have earned over $150M and we are just getting started