Hi Contra! 👋 I'm Lisa, a marketing strategist and writer.

I spent 15+ years leading marketing in tech. Most recently that was at SoftwarePricing Partners, a consultancy that advises software and AI companies, where I built the brand and thought leadership program and grew inbound pipeline 70%. Before that, I was one of HubSpot's first 50 customers.

That background shapes how I approach every client: clear strategy, real data, and an early read on where marketing is heading, especially AI search.

Now I bring that to businesses of all kinds: brand and messaging, content, email, SEO, and making sure customers (and AI tools) can find you. And because I'm also a published feature writer, the words get done too.

Open to new clients. Say hi!

15 years in tech marketing is a long run. whats next for you?

The freelancer starter pack for Contra that nobody gives you.

📚 Cuared portfolio with similar work than the clients that you want to get.

⏳ Save a couple minutes or hours a day to engage with the community and apply to Contra Jobs.

📄 Contract (protect yourself before you need to)

📊 Presentation template to stop rebuilding every one from scratch.

💸 Price list (custom quotes, yes. Starting from zero every time, no.)

📋 Client onboarding questionnaire (get the info before the chaos)

✉️ A few email templates for proposals, feedback reminders, and awkward payment conversations.

What would you add to the starter pack?

Great list. I'd add a simple handoff guide for the client, so they can keep the site updated after launch without coming back for every small change.