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A product description is easier to trust when each claim comes from a supplied fact.
Fictional practice brief: an A5 notebook with 96 lined pages, a lay-flat binding and a navy cover.
Before: “A great notebook for all your ideas.”
After:
A5 Lay-Flat Notebook, 96 Lined Pages
• A5 size for notes and lists
• Lay-flat binding keeps the page open while you write
• Navy cover with 96 lined pages inside
The useful change is specificity. No invented durability, recycled-material or productivity claims.
My Product Listing Copy service applies one consistent format to five supplied products: a title, three bullets and a short description for each. Missing details get flagged for confirmation.
Practice sample. Fictional product, not client work or a measured sales result. If your listings need this kind of cleanup, we can agree on the facts and scope here on Contra.
contra.com
Product Listing Copy: Five Clear, Consistent Descriptions by Ramez Khalil
Read more about Product Listing Copy: Five Clear, Consistent Descriptions by Ramez Khalil on Contra.
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