One of the most rewarding challenges I’ve had was at Jüsto, where I led the CRM implementation an...One of the most rewarding challenges I’ve had was at Jüsto, where I led the CRM implementation an...
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Juan Pablo Muñoz
• Oct 28
One of the most rewarding challenges I’ve had was at Jüsto, where I led the CRM implementation and retention strategy.
Using Braze, I built automated journeys for onboarding, reactivation, and loyalty, all supported by clear segmentation and lifecycle tracking.
These foundations became part of Jüsto’s growth engine, helping turn new shoppers into repeat customers through data-driven communication.
Growth MarketingBrazeautomationEmail AutomationEmail Marketing
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