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A complete brand identity and packaging system for a modern wellness brand, designed to create a cohesive experience across products, digital touchpoints, and marketing materials while moving beyond the typical wellness aesthetic.
View the full case study on Behance → https://www.behance.net/gallery/251623035/OSH-USA-BASED-WELLNESS-BRAND
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Marigold is a one day concept for envato's human by design challenge. i set the direction in real photography first then generated against that standard.
One idea, held all the way through: name, object, photography, palette, motion.
That's the whole pitch for how I work.
AQUILIFER — a brand I built around this: jewelry as something carried, not worn.
The name comes from Roman military rank. The aquilifer carried the standard, the one thing the legion couldn't afford to drop.
Creative Direction for Innerceuticals
The pivot from the real product bottle into that geometric particle animation is a smooth way to move from proof to brand world. Was Innerceuticals specifically asking for that split, ground it in the actual product first then get conceptual after, or did that pairing come together in the edit?