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Most people look at a home screen and see a layout. I see a conversation between the product and the user.
When I designed Craftly a marketplace for Nigerian creators, caterers, and artisans the first question I asked wasn't "what should this look like?" It was "who is coming to this screen and what do they need to feel in the first 3 seconds?"
Two users. Two cards. Two colours. Purple slows you down. Amber moves you forward. Colour as navigation, not decoration.
The full-bleed photography on the category page triggers appetite before a user reads a single price. The "continue where you left off" component exists because marketplace decisions take days, not minutes.
This is what I mean when I say I don't design screens. I design decisions
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