The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
Made a 30-second promo for a food-tech startup.
Watched the final visual back for the tenth time — and at some point I caught myself actually wanting to eat. Not "looks nice," but a real physical craving.
I think that's the moment you know a startup's image through video is actually working — not when it just looks expensive, but when it hits the gut instead of the eyes. That's the whole point of good promo, to me.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Trending
retrofuturism
Share your favorite designs from the past exploring the distant future. Or your own take on the aesthetic 🚀
halftone
Dots. Texture. Grain. Let's see your designs using the halftone technique.
Midjourney
Creatives are showing off what they're making with Midjourney.
colorgrade
Video editors sound off: How do you enhance the mood of your video in color grading?
Related posts
we recently shipped for CraftedStays
most teams would've turned this into a straightforward feature walkthrough
we took a different approach
before touching a single frame, we went deep into the product
not just what it does, but why it needed to exist
that's the part clients rarely see- the research, the back-and-forth, and the process of truly understanding a product
that's also how we onboard every client
it's part of why our client onboarding success rate sits at 90%
understanding the product deeply enough to explain it simply
TOP 🙌
Wow! It's amazing
When designing a music app, most teams start with the player screen.
We did too. It's the obvious center of gravity.
But when we worked on this concept, we noticed something. The player was the least interesting design challenge. Every music app has a player. Not every music app knows what you actually listen to.
So we built around the intelligence layer first Sound Intelligence. 18h 42m of listening time. 239 songs played. Peak listening 9 PM–12 AM. Genre distribution mapped across Lo-fi, Pop, R&B, and Others in a horizontal bar system that makes your taste visible at a glance.
The player came second. The library came third. And the AI Discovery panel 24 tracks, 96% match came last, because by the time a user reaches it, the app has already proven it understands them.
What we noticed was that designing analytics before aesthetics made the whole product feel smarter. The visuals followed the data, not the other way around.
Does your music app know you as well as this one does?
Love how intuitive this mobile app design is
