Exploring Value of Product Designers in AI-Driven WorkflowsExploring Value of Product Designers in AI-Driven Workflows
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If AI can generate UI, flows, and ideas in seconds… what actually makes a product designer valuable today?
For this concept, I explored that shift.
PropVista is a SaaS landing page designed around AI-driven workflows—where speed, clarity, and structure matter more than decorative visuals. The focus was on turning product thinking into a clean, minimal interface that still feels purposeful and conversion-focused.
Designed in Figma with a product-first mindset—balancing usability, hierarchy, and scalability rather than just aesthetics.
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The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started