Which 3 seconds would sell you the ring?
I built ORBIT, a launch site for a fictional titanium health ring. Everything you see is live 3D running in the browser, not renders or pre-made video.
Left: as you scroll, the ring comes apart into its five layers, each one labeled.
Right: it turns to show the sensors, pulsing in time with a live heart-rate readout.
If a launch page only had room for one of these moments, which one makes you want to buy? Vote, then tell me why in the comments. The full scroll is in the case study on my profile.