Who is Garden Retreat MedSpa ?

Garden Retreat MedSpa offers anti-aging and aesthetic treatments in a competitive local market. The treatments are premium and the results speak for themselves in person, but online the brand was competing against every other medspa running the same discount offers.

I was brought in to increase appointment bookings, strengthen brand visibility, and drive measurable revenue growth.

My role

I handled social media and Meta advertising end to end:

Built the content strategy and content pillars for an aesthetics audience Produced short-form video designed for the platforms where treatment decisions start Developed ad creative built around bookings, not just awareness Set audience targeting for high-intent local prospects Ran conversion-focused Meta campaigns and optimised them against cost per lead Kept premium brand storytelling consistent across organic and paid, so the ads never undercut the positioning

Results

50%+ increase in booking inquiries 47% growth in social media engagement 30% reduction in cost per lead Consistent appointment requests generated through paid campaigns

By pairing performance marketing with premium brand storytelling, the medspa built a stronger local presence, improved conversion rates, and positioned itself as a leading anti-aging destination in its market.