This project demonstrates my ability to monitor keyword rankings and analyze website performance ...This project demonstrates my ability to monitor keyword rankings and analyze website performance ...
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This project demonstrates my ability to monitor keyword rankings and analyze website performance using SEMrush Position Tracking. I tracked targeted keywords, measured estimated organic traffic, evaluated average ranking positions, and identified high-performing pages to support data-driven SEO decisions.
By reviewing keyword movements, search visibility, and page performance, I provided actionable insights that can help improve search rankings and organic traffic through continuous optimization.
Great job, Nick! Local SEO can be underestimated so it's good seeing people thriving from doing it how it's supposed to be done. Looking foward on seeing your next work.
🚨 Alert for all Business Owners & Local SEO Experts!
Has your Google Business Profile (GBP) suddenly changed too?
Google has rolled out a major new update where it is now automatically updating Business Profile categories!
As you can clearly see in the attached image:
👉 Google has displayed a clear notification: "Your business category was updated by Google."
👉 In the comparison between Current and Previous categories, you can see how Google made backend changes to the profile.
If your business category gets incorrectly auto-updated, it can directly impact your local map rankings, organic visibility, and customer inquiries. From a Local SEO perspective, this is a critical issue!
What should you do right now?
Log in to your Google Business Profile dashboard immediately.
Verify your primary and secondary categories to ensure they are accurate.
If an unwanted automatic change occurred, immediately revert it back to your original category.
Have you noticed a similar sudden update on your GBP? Share your views and experiences in the comments section below!
Repost this with your network and fellow business owners so everyone stays alerted in time!
I'm Jawher, a Media Buyer specializing in paid advertising, campaign optimization, and performance analysis.
I help businesses improve their customer acquisition through data-driven advertising strategies across Meta Ads, Google Ads, and TikTok Ads.
My expertise includes:
Meta Ads campaign management and optimization
Google Ads Search campaign setup and management
Audience targeting and creative testing
KPI analysis, budget allocation, and performance optimization
E-commerce advertising and lead generation
My approach is focused on measurable results, continuous testing, and making informed decisions to maximize the efficiency of every advertising budget.
I'm always interested in connecting with businesses, e-commerce brands, and marketing agencies looking for a performance-driven advertising partner.
If you're looking to improve your paid advertising strategy, let's connect.
Great to connect, Jawher! Couldn't agree more—data-driven media buying across Meta and Google is crucial. Combining those top-of-funnel paid strategies with tight mid/bottom-funnel lead nurturing and retargeting is where the real scale happens. Looking forward to seeing your work on Contra!