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Created a dark-themed email campaign for a UK fashion brand that absolutely crushed it. Plot twist: I actually pushed back on this direction at first. Honestly thought it was too vague and had way too much fluff for my liking. But the client knew their audience way better than I did.
Learned a valuable lesson here – what works for one brand doesn't work for another. Sometimes you just gotta trust the client knows their people.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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