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Fallen Star — Brand Identity Direction 💫
Celestial, moody, and raw. Designed for an underground streetwear aesthetic rooted in late-night culture, quiet dominance, and understated confidence.
Visual Direction: Ethereal monochromatic tones paired with stark vector graphics.
Typography: Industrial, wide-format sans-serif letterforms.
Photography: Low-fi flash, motion-blurred fits, and blue-hour cityscapes.
Swipe through the deck to check out the personality positioning, moodboard, and logotype explorations.
Thoughts on this direction?
The network for creativity
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Sparrow AI — AI SaaS Landing Page ✦
The problem:
The product needed clearer messaging, stronger hierarchy, and a smoother path to conversion.
UX improvements:
→ Clearer value proposition
→ Better visual hierarchy
→ Easy-to-scan sections
→ Stronger CTAs
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The result:
A cleaner, premium AI SaaS experience focused on clarity and conversion.
💰 This project helped me connect with a client with a $1K–$10K project budget.
🚀 Looking for a UI/UX designer for your AI/SaaS product?
Send me a message — I’d love to work with you.
#AISaaS #SaaS #UIDesign #UXDesign #Figma #LandingPage
Great!
Exploring two visual directions for a data visualization component.
Light & minimal vs Dark & bold - which one feels better for a modern dashboard?
Vote below 👇 Would love to know why.
#UIDesign #UXDesign #DashboardDesign #DataVisualization #ProductDesign #Figma
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Light one is making the data easier to scan. 😊
Sharing with you guys, one more logo collection! Let me know you thoughts
The way you simplify complex ideas into clean, memorable marks is always so inspiring. Love seeing the grid and the thought process behind each one!