There's a design principle I keep coming back to when working on wellness products: the design should be the first dose of calm.
Not the meditation. Not the copy. The colors, the space, the illustrations — before a user reads anything, those are already doing something to them. Or they should be.
That's the idea behind this Headspace onboarding redesign. Three screens, three moments inside someone's first minute with the app.
Screen 1 — Create an Account
Signup flows usually feel like admin. This one needed to feel safe. A gentle floating 3D illustration, clean social login options, a lot of room. The goal was: no pressure, no friction, just a sense that they're in the right place.
Screen 2 — Research-based meditation
The first content slide makes the product promise concrete: "Just 10 days of Headspace can increase happiness by 16%." Surrounded by sleepy, closed-eye characters. The visual does the softening before the stat lands.
Screen 3 — Mindfulness all the time
Crystals, a pagoda, a dove, some botanical elements. A meditative world that builds on the previous screens. Same dark pill CTA throughout — "Let's keep going →" — which is about as low-pressure as a button can get.
Just shipped the BALEEN site — a marine salvage brand's home isn't a brochure, it's a registry.
A draggable archive of hyperrealistic specimen stamps as the hero. A live ledger of recovered objects. A vessel section with working depth and call sign.
Every object catalogued, never sold as treasure. 🐋⚓️
100% brochure, from layout, typography, sections, color palete and the description 100% AI generated. I use AI as well, but it seems like you did not put any human output anywhere.
Light or refined - which E-Bike product breakdown section design would you choose?
Two concepts for the same AUREX e-bike. Same product, same components, two different presentation styles:
A - Soft Studio: subtle gray depth, larger product focus, and a more premium visual feel.
B - Clean Minimal: bright white background, tighter spacing, and a more technical editorial layout.
Which direction feels stronger for a premium e-bike brand and why?
A feels more premium to me. The soft gray depth and bigger product focus make the bike feel like something special. B is great for specs, but A sells the feeling
Designed an immersive, narrative-driven landing page experience for Elevated Iron that captures the relentless journey of a dedicated athlete. 🏋️
The interface weaves an engaging visual story from raw determination to elite transformation, blending high-contrast aesthetic line-art illustrations with striking dark-mode visuals, seamless gym location discovery, and high-impact social proof.
Scope of work encompasses end-to-end UI/UX architecture, custom visual storytelling, and conversion-focused design built to turn passive visitors into committed community members. Have a powerful story to tell?