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This case study explores the creation of an cinematic editorial advertisement for PULSE, a fictional energy drink brand. The project focuses on building a premium neon commercial aesthetic through glossy product shots, high-contrast lighting, sharp cuts, and a polished vertical 9:16 format designed for social media.
The film was developed around the visual impact of the can, using macro details, condensation, reflections, slow-motion opening shots, and dark studio setups with red and blue neon highlights. The final scene introduces a female athlete in a gym environment, connecting the product to energy, performance, confidence, and lifestyle.
The goal was to practice creating a short-form product commercial with strong brand consistency, refined visual direction, cinematic pacing, editorial styling, and a premium advertising look for digital campaigns.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I designed this sleek promotional ad for VoltBuds, focusing on a modern tech-inspired aesthetic that highlights the product's premium feel. The bold typography, dark luxury background, neon pink accents, and clean layout work together to create a visually striking advertisement that instantly captures attention while emphasizing the offer and product features.
Designed with Canva to demonstrate how effective design can elevate product marketing and brand visibility.
#GraphicDesign #CanvaDesign #ProductDesign #SocialMediaDesign #CreativeDesign #AdvertisingDesign #Branding #TechDesign #MarketingCreative #CanvaCreator #DesignInspiration #DigitalDesign
Premium design approach.
Harmony is a premium at-home massage service in Saudi Arabia. I worked on the brand’s rebranding, social media strategy, and Instagram design to create a softer, more consistent, and elevated online presence.
The project focused on translating Harmony’s sense of calm, trust, care, and professional wellness into branded posts, stories, carousels, service highlights, client reviews, and bilingual English/Arabic content.
Services: Rebranding · Social Media Strategy · Instagram Design
Introducing Nearr 🌸
What do you do when your best friend is sick with cancer 3000 miles away?
Nearr makes it easy to send local care anywhere because "I wish I was there" sometimes isn't enough.
The Social Scanner reads your friends' profiles to find their hobbies, favorite foods, and personal quirks to help you send the perfect gifts and experiences.
It recommends local services and experiences for the receiver, using agentic AI to handle everything behind the scenes, from scheduling to sending.
You can track everything from the gifts page all the way to your friend's door.
🎁 Try it here https://nearrapp.figma.site/
*This is a working prototype; the social scanner and recommendations use mock data for now. The next step is connecting to Google Places API to make it fully live.
[How It's Made]
I used Figma's Design Agent to first create a design system that feels warm, like a hug from a friend.
I also used it to generate mockups of the complete user flow, saving me countless hours in creating each frame.
After finalizing the frames, I used Figma Make to bring the idea to life. I started with the core user journey, starting with the social scanner and ending with the gifts tracking page.
After it was finalized, I layered in the homepage, recent gifts, and profile pages. 78 revisions later, it felt ready.
I also used Figma Weave to create the icons and motion, as well as the animations used in the final video.
[Links]
Figma Design Files
this is so wonderful
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