Analytics Creator - automated data modeling and code generation platform.
Analytics Creator is a product designed to simplify and accelerate data modeling for modern data stacks. It transforms complex, time-consuming processes into fast, structured workflows by automatically generating, documenting, and governing data architecture.
The goal of the project was to communicate a highly technical product in a clear, minimal and trustworthy way - making it accessible for both technical and business audiences.
I worked on a multi-page marketing website, focusing on creating a clean, structured and premium visual language that reflects precision, automation, and reliability.
MY ROLE
Designed a multi-page landing website (desktop & mobile) in Figma.
Developed the brand identity, including logo, visual language, and brand guidelines.
Contributed to logo patent preparation.
Created a consistent system of marketing visuals:
- LinkedIn ads and carousel posts
- social media covers
- presentation visuals for product talks and forums
Designed animated assets (GIFs) for website and product updates.
Collaborated closely with the founder and development team.
Participated in product discussions and translated complex ideas into clear visual communication.
What if sending money felt a little more like giving a gift?
For Nova, I explored a banking app that brings payments, cards, and a bit of personality together. You can check your balance, browse recent transactions, send or request money, top up, and pay bills.
My favorite part is the digital postcard feature. Before sending a transfer, you can add a little illustrated card—a heart, a birthday greeting, or a playful character. A simple way to make birthday money or a thank-you feel more personal.
I carried that same 3D character into onboarding, pairing it with bold red gradients and large, clear payment details. There’s room for play, while the recipient and amount stay easy to check.
Would you add a postcard to a transfer? I’d love to know what occasion you’d use it for.
Exploring two different hero directions for a new project.
Same message, two completely different visual approaches.
Which one makes a stronger first impression?
Both are strong. I lean towards the dark version, because the orange accent on the italic "guess." pops and the profile portrait gives it a more editorial, confident feel. The navy one reads a bit more corporate, which could suit a more conservative audience. Nice exploration!