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Pinterest keeps designers coming back because it doesn’t just give content.
It gives them something to build.
Every pin, board, and category adds effort.
That’s the IKEA Effect.
People value what they help create.
Inspiration becomes ownership.
And ownership is hard to leave.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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If AI can generate beautiful illustrations in seconds… why would you still draw one yourself? 🤨
I'm currently working on a packaging project that I can't share just yet, but one part of the process stood out: the hero element is a custom vector illustration, drawn by hand from the very first sketch. 🍃
Could AI have generated something similar? Probably.
However, to me, the value sits in the creative decisions behind every line, shape, and detail. That's what gives a brand its own personality and how to keep the design craft still alive.
What part of your creative process should ✨always✨ keep a human touch?
Found one of the websites I designed on Pinterest today.
A little while ago, I found a few of my Dribbble shots there too. And a couple of times, I’ve randomly spotted my work in someone else’s moodboard.
It feels pretty surreal :)
Most designers, myself included, spend years collecting other people’s work for inspiration. So seeing something I made end up in that same loop - as a reference for someone else - feels really nice 🙃
You post a project, move on to the next one, and eventually forget about it. Meanwhile, the work keeps travelling around the internet without you even knowing.
No big lesson here. I just think it’s cool 💫
