A beautiful Shopify store is great. But does it make people want to shop?

Take a look at my latest e-commerce design project for Amora Renae, a luxury hair extension brand.

I wanted the experience to feel as premium as the products themselves.

From the bold pink hero section and elegant product collections to the detailed product pages and responsive layouts, every design decision was made to bring the brand's identity to life while keeping the shopping journey intuitive.

But here's where I need your honest opinion:

If you were the customer visiting this store for the first time, what would catch your attention first?

The homepage and overall visual identity 🎨

The product presentation and collections 🛍️

The product page experience

The mobile shopping experience 📱

And for the designers here, what would you improve?

I genuinely want to hear different perspectives. Let's talk design, user experience, and what makes an online store memorable.

#Shopify #EcommerceDesign #WebDesign #UIDesign #UXDesign

Love the creativity behind this. The visual identity feels consistent and well thought out.

Building websites: fun. Recording them so they don’t look like a shaky screen capture from 2014: not fun 😅

Here’s a sneak peek of an editorial medspa site I’m building in Framer. Soft, editorial magazine-style layouts for a brand that’s all about calm and confidence.

Real question for my fellow designers: what tools are you using to showcase your work?

That 0:37 screen recording looks way smoother than the usual shaky capture, love the soft editorial feel 🙌 What are you using to record it?