For this project, I wanted to rethink how motherhood could be represented, not through softness b...For this project, I wanted to rethink how motherhood could be represented, not through softness b...
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Harsh Chelani
• Oct 12
For this project, I wanted to rethink how motherhood could be represented, not through softness but through structure, symbolism, and tech-inspired aesthetics.
The idea combines three pillars of the brand: Louisiana’s state bird, a bird carrying a baby, and a sense of technological progress.
The interference lines and bright colors nod to 90s tech visuals, a nostalgic yet energetic style that ties everything together.
This mark wasn’t the one the brand finally chose, but it remains one of my favorite explorations.
Brand DesignAdobe Illustratorcontracommunitythenewcontrashareyourwork
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Maruf Ahmed
• Oct 12
@Harsh Chelani maaan, the way you combined the three ideas and the 90s feel I am getting from it is just wow.
Doesn't matter if the brand did not choose it; I am loving it🔥
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Harsh Chelani
• Oct 14
@Maruf Ahmed thank you!
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Maruf Ahmed
• Oct 14
@Harsh Chelani welcome ✌️
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Haider Irshad
• Oct 12
@Harsh Chelani Amazing Harsh🙌
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Harsh Chelani
• Oct 14
@Haider Irshad Thank you!
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