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VitalTrack is a modern health app designed to help users monitor and manage their well-being through intuitive and interactive widgets. The platform provides quick access to essential health data such as daily activity, heart rate, hydration levels, and wellness goals, all from a convenient and visually engaging dashboard.
The goal of the project was to create a seamless experience that allows users to stay informed about their health at a glance. With customizable widgets, users can personalize their dashboard to display the metrics that matter most to them, making it easier to track progress and maintain healthy habits. The clean interface, real-time updates, and user-friendly design ensure that managing health becomes simple, accessible, and motivating.
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AURA — Luxury Fragrance Website 🌸✨
AURA is a luxury fragrance website concept built around softness, atmosphere, and product storytelling.
The goal was to make the perfume feel almost weightless — combining dreamy skies, delicate pastel tones, translucent UI elements, and an oversized product visual to create an emotional first impression.
Special attention was given to:
• a product-focused hero that makes the fragrance the main visual anchor
• soft glassmorphism cards for fragrance notes, pricing, and product details
• an airy pastel palette inspired by clouds, light, and floral notes
• elegant typography that adds a premium editorial feel
• a fragrance selector that introduces different scents without distracting from the hero
• clear product discovery and shopping actions
• a mobile experience that keeps the same immersive visual atmosphere
• a lightweight mobile menu with product discovery and social touchpoints
The result is a soft, premium digital experience that combines luxury storytelling with clear e-commerce functionality.
Looking to create a distinctive website for your beauty, fragrance, or lifestyle brand? Let’s create something memorable ✨
The typography fits the fragrance vibe perfectly 🌷
The hardest brief in identity work is "make us look serious without making us look corporate."
Serious comes from consistency. Corporate comes from removing anything a person chose.
"Corporate comes from removing anything a person chose" is going straight in my notes. I'd push it further though, I think a lot of that removal happens in legal and stakeholder review, not the initial design pass. Do you find the fight is more with the client's own instincts or with whoever signs off after them?
About a year ago, we shared our work for DreamGround here ✨
Since then, a lot has changed. The brand evolved, the positioning shifted – and it was time for the website to evolve with it.
So we came back to the project and redesigned the page to reflect this new direction, while adapting everything to work smoothly in Kajabi.
It was a quick and really enjoyable project – clear communication, trust in the process, and an easy collaboration from start to finish.
We love when clients come back to us as their businesses grow. It’s always special to see how a brand evolves and to be part of its next chapter 🤍
I like that this is a second chapter for the same client. Reworking the page around their new positioning, while making it practical in Kajabi, feels much more valuable than just giving it a new look.
