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A glimpse of the Instagram Reels content I created for Sinar Joyoboyo Plastik, a plastic packaging manufacturer whose audience includes small business owners, merchants, and UMKM businesses. 📦🎥
For this project, I focused on creating educational and product-focused content that helps business owners better understand different types of plastic packaging and how they can be useful for their products.
The challenge was to communicate product features and technical information in a way that wouldn't feel too complicated or overly promotional.
I developed short-form content that combines product education, visual demonstrations, and engaging storytelling to make the information easier to understand and relevant to the target audience.
The content mainly highlights:
Product features and specifications
Packaging functions and benefits
Educational information about plastic packaging
Tips and considerations for choosing packaging
Product-focused content tailored to UMKM and merchants
The goal was to create content that doesn't just showcase the product, but also helps the audience make better packaging choices for their business. ✨
I enjoy turning product-focused information into simple, educational, and engaging social media content that speaks directly to a brand's target audience.
Looking to make your product or packaging content more engaging on social media? Let’s connect! 🤝
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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I’m Whitney — a short-form video editor and content creator focused on making content feel engaging, natural, and actually worth watching.
A lot of my background is in sports content, but I also work with creators and brands on Reels, TikToks, talking-head edits, social graphics, and content strategy.
I’m currently looking to connect with more creators and brands who need help turning their ideas or raw footage into content they’re excited to post.
Excited to start sharing more of my work here 🤍
Welcome, Whitney! Love the focus on making content feel natural and worth watching.
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