Event Promo Campaign built to Sell Tickets, Not Just Get Likes.
Designed and executed a social media promo for the concert with one goal: conversions, not vanity metrics. The creative and copy were built around a clear call-to-action, urgency cues, and a hook that stopped the scroll, not just "nice" visuals.
Result: a measurable jump in ticket sales in the days following the post, proving the content moved people from viewing to buying.
Event: 1974AD (a popular band from Nepal) concert in Stuttgart, Germany. 24th August 2024.