For the demo I created Frenchili, a fictional French school that doesn’t look like a typical e-learning platform. Its look comes from the French affiche, the street poster: tall condensed type, ink, cream and a slash of red, with cinematic frames of cafés and train platforms. The player isn’t dropped on top of that world, it’s designed as part of it. The controls, the checkpoint card and the route map share the school’s type, colours and hard-edged shapes, so the lesson and the player read as one poster. Every colour, size and font is a token, so another school can make the skin its own.