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Your Kajabi sales page is the front door. Your checkout is where visitors take the next step. Conversion tracking tells you how far they get.
For Off The Pole Strength Training, I connected all three.
I designed and built a custom, mobile-first Kajabi landing page for a fitness membership, then connected its trial CTAs to Playbook checkout.
The build included:
• Custom HTML, CSS, and JavaScript inside Kajabi
• Video testimonials and clear program previews
• Meta Pixel setup and conversion event tracking
• Checkout-click deduplication, so one click logs one event
• Desktop and mobile testing through the trial journey
One detail that mattered: I removed a “Help” link that led to checkout and could create misleading checkout-intent signals.
That's how I approach Kajabi sales funnels for coaches and course creators: connect the design, checkout, and measurement so the whole journey makes sense.
The page is live and the tracking is tested. Campaign performance comes next; these are implementation results, not a conversion-lift claim.
See the full case study:
https://contra.com/p/ANZeFMNm-otpst-kajabi-sales-page-and-meta-pixel-tracking
If your course or membership uses an external checkout, can you see what happens after someone leaves the sales page?
Pixel-based for this build. I added ViewContent on the Kajabi page and InitiateCheckout on Playbook CTA clicks, with a guard against duplicate click events. Playbook was connected to the same Meta dataset for trial and registration events. I tested the journey on desktop and...
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Another project wrapped up! ✨ And this one was a little different for us.
For the first time, we designed and built an entire Kajabi website in Dutch. And here's the thing – nobody on our team speaks Dutch. 😅
Was it a little intimidating at first? Absolutely.
But we had an incredibly patient client who provided all the content we needed, and we focused on what we do best: design, development, and creating a great user experience.
The result? A beautiful website, a fully set-up course platform, and a client who's 100% happy with the outcome.
A little reminder from this project: Don't be afraid to take on something you've never done before.
Trust your skills, trust your experience, and sometimes just say yes to the challenge. You might surprise yourself.
Well done! Looking forward to seeing more of your Kajabi work.
What does your customer see 3 seconds after paying?
On most Kajabi sites it's a plain "Thank you for your purchase" and a receipt. It's the moment of highest trust, and the page offers nowhere to go.
So we design the thank-you page as the first page of the course:
01 – One clear first step. "Start Module 1" sits above everything else. Momentum beats confirmation.
02 – A visible "what happens next". Today, this week, the first live call, with a calendar button. Clear dates calm the doubts that come right after paying.
03 – Proof they're in the right place. A link to the community, a human email they can reply to, progress at 0 of 8.
The receipt still lives in the inbox. It just isn't the headline.
Same brand, same colors. The only difference is where the page leads.
What did the last thank-you page you saw actually ask you to do?
Love the focus on making the experience feel simple for users.
We are excited to share the new landing page for Illume, a premium skincare brand! ✨
This website features a sleek and elegant design, ensuring easy navigati...
This is a great reminder of how much good design adds to an online business.
