Terra — AI Environmental Risk Platform

Designed the landing page and product UI for Terra — a platform that helps land developers and engineering teams see environmental risk (soil stability, tree canopy loss, water table depth) before breaking ground.

The challenge:

Development decisions are usually based on estimates, not real ground data — and by the time issues show up, it’s often too late to reverse them. The interface needed to make complex sensor/AI data feel immediate and trustworthy, without losing emotional weight.

The solution:

Raw, organic photography (wildflowers, grass, natural terrain) paired with clean glass-panel data cards — creating a visual tension between “nature” and “precision engineering.” Bold editorial typography carries the emotional message, while translucent metric cards surface real numbers: soil stability, canopy loss %, water table depth.

A strong example of turning dense environmental data into something a non-technical stakeholder can understand in seconds.

Nice one

What I check before calling a SaaS MVP launch-ready

A SaaS MVP is not launch-ready just because the main flow works once.

While building Elyris, a booking and CRM SaaS platform for service professionals, I learned to look at the product as a full system — not just screens.

Before launch, I usually check:

• Can the user complete the core workflow without confusion? • Are booking, payment, confirmation and message delivery treated as separate facts? • Are edge cases handled clearly? • Does the backend own the source of truth? • Are error states understandable? • Are mobile and slow-network paths usable? • Is there a clear QA / smoke checklist before release? • Do we know what is still unfinished?

For early SaaS teams, this kind of product and QA work can be the difference between “it technically works” and “it is safe enough to put in front of real users.”

That is the kind of work I focus on: product scoping, workflow design, QA, release readiness and AI-assisted SaaS delivery.

That point about launch readiness being a full-system question, not just a happy-path demo, really lands. Which failure mode in Elyris changed your checklist the most?