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E-commerce Store Design & Branding for Love You (Fashion/Lifestyle Brand)
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Connect with clients, get discovered, and run your business 100% commission-free
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Designed the landing page for Smug — an AI support agent that resolves tickets, knows exactly when to escalate to a human, and has zero interest in pretending otherwise.
Most AI support tools go the humble, over-apologetic route. Smug does the opposite — the whole brand is built around a smug little cat mascot and copy like "Handled it. You're welcome." It's a genuinely fun brief: figuring out how to make confidence read as charming instead of obnoxious.
Bold electric blue and orange instead of the usual muted SaaS palette, because a product this confident shouldn't look shy about it. 💙
cool
Not everything worth buying should be bought in a hurry. That idea shaped the Seram. e-commerce experience. Built around small-batch stoneware, craftsmanship, and everyday rituals, the website was designed to feel more like a quiet studio than a busy online store.
The experience brings together:
→ Seasonal collections
→ Curated product discovery
→ Craft and studio storytelling
→ Practical product details
→ Customer reviews
→ Clear shopping paths
The visual system stays warm, editorial, and restrained so the objects remain the focus. Because when something is made with patience, the digital experience should give people a reason to slow down and appreciate it.
Seram.
Objects made of patience.
A ceramics store doesn't need to feel like a warehouse. It can feel like a studio.
For Seram., the experience was designed around the story behind the objects, not just the objects themselves.
The flow moves naturally through:
Discover → Explore → Understand → Appreciate → Choose
From seasonal collections to craft stories, product details, customer reviews, and form-based browsing, every section helps the customer make a more informed choice.
Warm photography and editorial typography create a calm atmosphere, while the responsive layout keeps the same feeling across screens.
Because good e-commerce UX doesn't always mean helping people buy faster. Sometimes, it means helping them value the product more.
🏀 Full Design Showcase – Better View on Dribbble.
✅https://dribbble.com/shots/27764216-Stoneware-E-commerce-Product-Website-UI-UX
Really nice