Your SEO strategy is about to become irrelevant. Not because SEO is dead. But because there'sYour SEO strategy is about to become irrelevant. Not because SEO is dead. But because there's
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Your SEO strategy is about to become irrelevant.
Not because SEO is dead. But because there's now a layer ABOVE it that's capturing your customers first.
ChatGPT has 800M+ weekly users. Perplexity, Claude, and Gemini are growing fast. And they've created what I call the AEO Conversational Layer.
New project in progress: the website for Adara, a residential architecture and planning practice in London. We'll post updates as the build comes together.
First, the services section on the homepage. As you scroll, the house comes apart floor by floor, and each service opens on the right, from planning advice to building regulations.