Competitor Research Focused on Product Differentiation GapsCompetitor Research Focused on Product Differentiation Gaps
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Most competitor research lists what exists. I wanted mine to say what would have to be different.
Otto's Competitor Research (demo data, an invented Gulf checkout market) shows each rival, the one thing a new product must do differently, and the patterns all of them repeat.
I take on PRDs, AI-built MVPs and UX audits. DM me.
Would you read the gaps first or the rival list first?
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