ZOE – Social Media Ads Pack We developed a premium ad creative suite for ZOE, a leading scientific platform that replaces generic diets with personalized microbiome and metabolic data. The main challenge was to translate complex biohacking research, clinical percentages, and body markers into simple, clickable social media formats. The final deliverables include a high-converting carousel, a static single ad, and a dynamic video asset optimized for Meta and LinkedIn.

The visual style is built on strict data-driven minimalism using clean backgrounds, a precise modular grid, and sharp typography. Technically, the focus was on advanced data visualization–turning complex research into high-contrast charts, body-marker graphs, and engaging myth-busting layouts, while strictly adhering to platform safe zones to drive app installs among entrepreneurs and high-performers.

How adorable design >v<

Two heroes. Same EV brand. Opposite pitch.

Cinematic Night sells feeling. Serif-weight headline, "Power Should Feel Silent," the car emerging from a dark forest road, one glowing spec bar underneath. It sells the drive before the numbers.

Configurator sells intent. Bold sans headline, "Engineered for the Road Ahead," bright product shot, a color picker, the price, and "Reserve with $500" right up top. It assumes you already want in.

One flexes emotion. One flexes action.

Car buyers want to fall for the thing before they price it. But a visible price and a clear next step signal you're ready to actually sell.

Which gets the click?

🌙 Cinematic Night 🔧 Configurator

Vote below.

Really appreciate the balance between creativity and clarity here.