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A strong brand doesn’t need to shout.
It needs to stand with purpose.
For this Spartan logo design concept, I focused on creating a symbol that communicates:
→ Strength
→ Discipline
→ Courage
→ Leadership
The visual direction is bold, sharp, and minimal—designed to feel powerful without becoming overly complex.
A Spartan is more than a warrior.
It represents resilience, strategy, and the mindset to keep moving forward.
That idea became the foundation of this logo concept.
Strong identity.
Clear symbolism.
Memorable design.
What do you see first in this logo—the helmet or the warrior?
#LogoDesign #LogoDesigner #BrandIdentity #Branding #GraphicDesign #LogoConcept
Amazing work
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I just uploaded this new case study for a sales deck design template done in Google Slides...which cover image do you prefer?
Here's the case study for reference :)
53 voted
69%
24 voted
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77 votes
Closed
It is so so amazing 😍
For the #envatochallenge, I created AMARÉLLA using Envato Elements as my master toolkit. Here is how my human choices elevated the AI:
- The Logo: I used Envato Fonts for inspiration, then customized the letters with organic, leaf-like curves over a raw circular stamp to give it a human touch.
- The Packaging: The first flat box dieline had messy, clashing text. I redesigned it by adding clean panel lines, turning the product name sideways, and adding pretty plant drawings at the base for perfect balance.
- The Bottles: I rejected plastic and designed a heavy, custom stone-and-clay flask.
- The Videos: I used our Envato model photo as a reference and directed the AI to generate raw, slow-motion, black-and-white clips. Keeping the bottle quietly in the background allowed us to capture real, honest human emotion without issues.
- The Sound: I tied it all together with a warm, minimalist acoustic track from Envato Music.
- Toolkit: @envato Elements (Fonts, Stock Images, Music, Image Gen, Image Edit, and VideoGen)
Secondary Tools: Canva
My workflow
Two heroes. Same tee brand. Opposite personality.
Retro Varsity shouts. Bold serif, graphic tee, warm cream and navy, badge in the corner.
Editorial whispers. Full-bleed crop, plain white tee, all negative space and quiet confidence.
One sells the print. One sells the fit.
Streetwear or staple, which look sells a tee harder?
🏈 Retro Varsity
🤍 Editorial
Vote below.
6 voted
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0 voted
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6 votes
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The print vs fit framing is spot on. Retro sells energy, editorial sells product quality. For a tee brand I would probably lean editorial on PDP and keep retro for campaign landings.
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