Crafting Intentional Aesthetics: A Modern Motion Project Insight

Crafting Intentional Aesthetics: A Modern Motion Project InsightCrafting Intentional Aesthetics: A Modern Motion Project Insight

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Marc Chir

• Feb 22

Defining the aesthetic: Curated, modern and intentional. A quick look at a motion project currently in the works.

Brand Design Graphic Design Canva

Abhiram Tinguria

• Feb 22

Very elegant visual language. Curious — was the muted palette driven more by brand strategy or aesthetic exploration?

Marc Chir

• Feb 22

Thanks, Abhiram! This was deep dive into aesthetic exploration. I wanted to see how much emotion we could convey using light and shadow.

Abhiram Tinguria

• Feb 22

Makes sense — lighting is incredibly powerful for shaping emotional tone. The contrast and depth here really influence how the composition feels. Strong exploration.

Marc Chir

• Feb 22

Appreciate that! Lighting was definitely the main character in this exploration. Thanks for the support!

Révolté

pro

• Nov 6

What do you do with a brand that’s 80% done and nobody asked for it?

I have a whole folder of them.

A name here, a palette there, a few campaigns that never saw daylight.

One of them finally got the full treatment. The Iridia case study drops soon.

techdesign Creative Direction Brand Design

Révolté

pro

• Nov 6

What if your instant noodles were louder than your neighbors? 🔥

LOUD NOODLE is a brand with a big mouth, a red-hot palette and zero chill. The full case study is almost here.

fooddesignposter Creative Direction Brand Design

Onyerikam Godwin

pro

• Nov 6

Absolutely goated

UI Design Brand Design visualpoetry

Chhavi Malik

pro

• Oct 29

What happens when a poet picks up a pen and remembers she likes to sketch too:) I write poetry over at @words.bycm on IG and since Inktober is here, I thought it was time to let that side of me out of its little corner of Instagram.

This is 'What Is Freedom?', a poem I wrote...