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One Simple Task. An Entire Machine.
A person can drop a sugar cube into coffee without thinking about it. For a machine, that small gesture becomes a system.
An original 3D loop by Launch in Seven: coordinated machinery, contrasting materials and mechanical sound turn one familiar action into a repeating performance.
One delivery shows an action. Repetition reveals a process.
3D product animation and motion design for products and processes worth explaining.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
How do you turn a sense into a symbol?
Sensorium is a luxury wellness brand from Dubai built around the connection between the senses, the body and emotional wellbeing.
For this project, I created a visual language around the five senses, with a unique symbol for each one. Each symbol is built within the same circular structure, giving the elements shared proportions and a cohesive relationship, while keeping enough movement to work across different scales, textures and applications.
How important is visual cohesion to you when building or evaluating a brand system, and how do you approach it?
This is a beautiful way to turn an abstract sense into a system—the shared geometry makes the five symbols feel related without flattening their individual character. The balance between repetition and movement should give the identity a lot of range across touchpoints.
thank you to the Contra team for featuring my case studies for EOYG with charity: water & content strategy for WayMaker Media!
i appreciate all the support you always show to my work! 🌻
Congrats🎉
Great visual hierarchy.
