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The client required an accurate and reliable way to track Calendly booking events directly from their website. Their existing analytics setup was incomplete, resulting in missing or inconsistent booking data. My goal was to implement a seamless tracking flow across GA4, GTM, and Facebook CAPI (server-side) to improve attribution and reporting accuracy.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Anyone else who wants a visual time tracking app similar to google calendar instead of time tracking software that feels more like a spreadsheet?
I'm thinking of building it but Im not sure if there's a market for this?
High-Converting Meta Sales Campaign for E-commerce Product (AI Translator Pen)
Project Overview:
Managed and optimized a full-funnel Facebook Ads campaign for an innovative tech product—the AI Translator Pen. The primary goal was to drive direct sales (Conversions) through the Shopify/Website store.
Key Responsibilities & Executions:
Campaign Objective: Set up a Sales/Conversion campaign specifically targeting a high-intent audience.
Ad Creative Strategy: Utilized high-quality Video Ads featuring product demonstrations to increase engagement and trust.
Technical Tracking Setup: Integrated Meta Pixel (Dataset) tracking to monitor website events and optimize for 'Purchase' events.
Ad Copywriting: Wrote compelling, benefit-driven ad copies focusing on "seamless communication" and "global connectivity."
Performance Optimization: Used URL Parameters for precise tracking in Google Analytics 4 (GA4) to measure the exact ROI/ROAS.
Platform Used: Meta Ads Manager, Shopify, and GA4.
Results (Expected/Achieved):
Increased Brand Awareness for the "Flickiverse" store.
Clean and professional ad presentation with a high Click-Through Rate (CTR).
Seamless tracking setup for data-driven decision-making.
Supporting from here
Modern UI/UX design for a travel and hotel booking platform focused on simplicity and seamless exploration.
Camp delivers an intuitive booking experience with clean layouts, smart navigation, and visually engaging travel interactions.
Designed to make trip planning faster, smoother, and more user-friendly.
#UIUX #TravelWebsite #WebDesign
Impressive job!
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