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Branding direction for Aparenta, a relocation company built around the idea that moving isn’t just about boxes, it’s about people going through change.
The identity focuses on being present and supportive in those moments. It’s bold, direct, and easy to understand, just like the service itself. Strong typography carries most of the communication, keeping things clear and confident without feeling cold or corporate.
At the center of the system is a pattern inspired by helping hands. Translated into simple geometric forms, it creates a sense of movement, coordination, and support — a visual way of showing that you’re not doing this alone.
The color palette is vibrant and optimistic, bringing energy into an experience that’s usually stressful. Instead of feeling technical or logistical, the brand feels human, active, and reassuring.
Overall, the direction positions Aparenta as more than a relocation service. It’s a reliable presence that helps people move forward, both physically and emotionally.
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MARKS & FORMS — 2026
A curated collection of logos and marks exploring identity through form, concept, and visual precision.
MARKS & FORMS returns with its 2026 edition, continuing an ongoing exploration of logo design, visual identity, and the many ways a simple mark can communicate an idea.
This volume brings together a new selection of logos developed throughout the year, ranging from commissioned identities to independent explorations. Each mark represents a different approach to form, typography, symbolism, and reduction, while sharing a common pursuit: creating identities that are distinctive, intentional, and built to last.
Rather than following a single visual style, MARKS & FORMS celebrates the diversity of logo design. Monograms, custom lettering, abstract symbols, geometric constructions, and expressive marks coexist within the same collection, revealing how different visual languages can emerge from the same fundamental discipline.
Every logo begins with an idea. Through refinement, proportion, balance, and thoughtful reduction, that idea becomes a recognizable form. The process is not about adding more, but about discovering what is essential and giving it enough strength to stand on its own.
The 2026 edition reflects another chapter in that process — a growing archive of marks shaped by different challenges, industries, concepts, and creative directions. Together, they document an evolving approach to identity design and a continued commitment to creating work with clarity, character, and purpose.
MARKS & FORMS is an ongoing study of the relationship between form and meaning. Each edition captures a moment in that journey, preserving selected marks not simply as finished logos, but as records of experimentation, refinement, and creative growth.
Now live on Behance
2026© - Enmanuel Jimenez V. — Jv® Studio. All rights reserved.
Turning it into a yearly edition instead of a one-off drop is smart, it gives people a reason to come back each year. Looking across the marks in this volume, is there a theme or constraint that ties this year's batch together, or were they picked more on individual merit?
Brand Identity + Packaging Design + 3D Visuals for ONGI
Ongi is a contemporary kimchi brand inspired by centuries of Korean fermentation.
The brand is named after the traditional earthenware vessels used to ferment kimchi.
We developed a complete visual identity that honors tradition without being defined by it. The packaging design is inspired by the Korean Onggi jars. We retained the clay lids and paired it with a glass bottle.
3D Product Visualizations: https://www.instagram.com/grimm.3dgameartist/
Good!!!
Fantastic project to wrap up 🔥
FREE a brand identity built on early conviction and long-term thinking. Proud of how this one turned out.
