Ember Labs is a fintech brand built to make paying off debt feel clearer, lighter, and more achie...Ember Labs is a fintech brand built to make paying off debt feel clearer, lighter, and more achie...
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Ember Labs is a fintech brand built to make paying off debt feel clearer, lighter, and more achievable.
The identity combines a friendly flame mascot, a warm color system, hand-drawn financial illustrations, and a simple product dashboard designed around progress, personalized nudges, and small wins that compound over time.
Brand identity, app icon, illustration system, and fintech product design created as one cohesive experience.
This space has been a long time coming, a reflection of the stories, systems, and identities I’ve been lucky to shape across wellness, healthcare, community & events!
It’s still evolving (aren’t we all?), and I’ll be adding more projects soon, but I’m excited to finally share a fresh look at my work and creative direction!
Congratulations on the new portfolio, Kajal! The grid of bold reds, magenta and cobalt mockups, with that confident serif G repeating throughout, makes the whole identity feel energetic yet cohesive. What guided the way you sequenced your wellness and healthcare projects?