Working on a logo for The 100 Club. Two very different directions. Concept A: Badge style, blue and gold, hands holding a star.

Concept B: Shield crest, red and blue, bold and sporty.

Which one fits a club identity better? A or B? 👇

Both options turned out amazing

This project involved designing a website for Maison Noir, a private real estate platform focused on curated, handpicked residences for discerning clients. The homepage opens with a striking dusk photograph of a modern villa paired with the line "A quieter way to find home," immediately setting a tone of quiet luxury rather than typical high volume real estate marketing. Trust is built early through a simple stats bar showing total value sold, countries covered, and private clients served. The listings section presents featured residences like Villa Serena in Malibu and a Skyline Penthouse in Tribeca with clean pricing, bed and bath counts, and square footage, while an advisor section introduces the team behind each region with a calm, editorial photography style. Client testimonials are framed as "kind words, quietly earned," reinforcing the discreet, relationship driven positioning of the brand. A supporting mortgage calculator and neighborhood insight page round out the experience with practical tools alongside the aspirational content. Typography leans on an elegant serif paired with warm gold accents against deep navy and clean white sections, giving the whole site a restrained, high end feel throughout.