Definitely Professional. The clean layout with the dark chat screens looks super sharp and trustworthy for money management. The Personal version is cute but Professional feels like a tool you’d rely on every day.
Happy Monday! Exploring early concept marks for a regional IT brand wanting to bridge modern IT services with Appalachian heritage.
Out of 10 sketches, my circle split right down the middle on these two:
A: The Ridge Monogram holds a bold silhouette where the "E" acts as the bedrock of the mountain ridge. It became a fast favorite with non-designer friends.
B: The Topo-Circuit idea plants a dynamic mark pairing circuit traces with elevation contours that can adapt to different locations as the business expands. (My personal pick!)
Happy to share a little piece of what I've been working on lately: Nexus.
Nexus is a concept for a network that moves money and data as fast as the internet moves information. Payments, tokenized assets, AI agents that pay for things on their own, apps that need privacy by default.
The full website is coming soon.