If you're still using basic Shopify carts, I got bad news for you... You're getting outrun by sto...If you're still using basic Shopify carts, I got bad news for you... You're getting outrun by sto...
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If you're still using basic Shopify carts, I got bad news for you...
You're getting outrun by stores that actually optimize their cart.
The same brand with the same product can generate a higher AOV simply by adding a free-shipping threshold, smart upsells, and clear savings directly in the cart.
And this is just the lower end of what's possible.
You just need to come up with multiple potential offers, upsells, and incentives, then test them on your store to see what actually moves the needle.
Here's a mockup-only concept our team created for Swarneo Jamun Fruit Bites.
Before is the basic Shopify cart experience.
After is the conversion-focused cart structure we typically design, custom-build, and test for ecommerce brands we work with.
The goal?
Turn the cart from a simple checkout step into another opportunity to increase AOV and conversions.
Same product, same button, two ways to say "added to cart". Which one makes you buy?
Burst: springy, the bottle flies into the cart. Calm: a quick spinner, then a tick.
Vote, and tell me what you'd change. Both built from scratch in code.
Shopify CRO case study for Tortuga Backpacks, focused on turning a complex travel-product journey into clearer product discovery, stronger PDP education, and more confident purchase decisions.
The new collection and Pro 40L PDP are currently being A/B tested through Intelligems, with both experiences trending positively across conversion, revenue per visitor, and profit per visitor.
It's not just about beautiful screens. It's about making every interaction feel effortless.
Introducing QuickShop — a mo:dern eCommerce mobile app UI Kit designed to create seamless shopping experiences, from product discovery to checkout and delivery tracking.
Designed with usability, consistency, and attention to detail in mind.
What's your favorite part of a great eCommerce app experience?