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Taste Test
Which one would you run?
The first is the jar on a lime disc against violet, a recessed circle behind, palm shadow across the wall, comb dripping at the base, bold condensed type overhead.
The second is shot from above on cream, the jar in an amber dish with light pooling through the glass, one piece of comb beside it, fine serif at the top left.
One sells energy. The other sells quality.
👇 #packagingdesign #brandconcept #foodphotography
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Related posts
Looks great !
Atmospheric, and it was the photography that decided it. A lamp is a product you buy for what it does to a room, so seeing the warm glow pooling across a dark surface sells the feeling before the layout even registers. Sculptural is gorgeous but shows the object, Atmospheric shows the outcome.
