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CHAP.01
pop y2k arcade nostalgia/ barbie meets arcades.
Brand identity for a crypto-native & AI-driven entertainment platform built around games, live shows, and content. The brief was simple: loud, irreverent, impossible to skip.
So I leaned all the way in: neon glows, chunky type, and that specific fever dream where a pink Barbie dreamhouse walks into an arcade at 2am.
Brand identity + tagline · Part 02 coming soon.
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