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Using AI as a creative accelerator — not a replacement
A weekend experiment testing ChatGPT and Midjourney as tools in a logo design process. The question wasn't whether AI could generate something usable — it can. The question was: at what point does the designer stop designing?
AI quickly became useful in design, especially for references and fast iteration. I combined ChatGPT, Midjourney, Figma and Illustrator to create a single logo, and documented each step.
The brief
A personal logo that felt Brazilian without being a cliché. Enough texture to feel crafted, enough restraint to work at favicon size.
Takeaway
AI accelerates ideation and gives you references. Combined with traditional design tools, it improves both creativity and efficiency. It does not replace taste.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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