I created my first beauty serum scroll-driven website using the envato video gen tool and codex! ...I created my first beauty serum scroll-driven website using the envato video gen tool and codex! ...
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My first decision was to just choose one product in one industry. AI can't choose for you since everything is dictated on your taste and choices.
It was difficult at first because my first decision was to go in the sports industry. I got really inspired by a volleyball movie poster, but once I tried to animate it, the quality started to fall apart.
Thus came my first human decision that AI couldn't make. I had to pivot, but also keep in mind of the limitations of AI while understanding it's strengths.
Then came the serum brand. I tried out different prompts and even extended the ones that I really liked and I had to choose and curate the best ones.
Then eventually, it came out exactly how I wanted it to.
This makes me want to try creating even better scroll-driven website experiences that are cinematic.
I have never coded in my life nor have I learned any animation or graphic design.
However, I learned a little bit of UX and a lot of prompt engineering, which gave me this opportunity to build something like this.
I needed a site that showed my work as a web designer better. So I went for a retro and bold style that truly feels like me.
I designed and built it from scratch in Framer. And, by the way, I'm now officially a Framer Expert 🎉
Really liked how these designs turned out!
Explored a concept for AI SaaS product, focusing on a clean interface and a simple, intuitive chat experience.
Tried two different layout variation for the hero section.
Which would you like?
What if finding the perfect lash style was easier than ever? ✨
I’ve been exploring how a beauty eCommerce store can deliver a better shopping experience through thoughtful UI/UX design and conversion-focused strategies.
For this independent redesign concept, I explored a more engaging way to help beauty shoppers discover products, navigate collections, and make confident buying decisions.
A few things I focused on:
1. Clean, premium beauty storefront design.
2. Better product discovery and navigation.
3. Curated product collections.
4. A lash-finder quiz concept to guide shoppers.
5. Clear product presentation and shopping actions.
6. A responsive experience across devices.
My goal with this concept was simple: make the shopping journey feel effortless while keeping the brand visually engaging.
Because a beautiful store is great, but a store that makes shopping easier is even better.
Shopify founders and beauty brand owners: What's more important to you when designing a beauty store — visual experience or product discovery?