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Made for your mood, one matcha at a time. 🍵
A visual identity concept for Matchu, a modern matcha brand built around everyday rituals, fresh energy, and good moods.
I explored a playful typographic system, earthy green palette, product-led photography, and campaign applications to create a cohesive brand experience.
Every day deserves a little matcha.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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We/Make - Brand Identity Designed for Business Growth
A strategic brand identity for We/Make, built to create a stronger market presence, communicate credibility, and give the business a clear, recognizable visual position.
Rather than creating a logo in isolation, we developed a scalable identity system that helps the brand communicate consistently across digital touchpoints and build stronger recognition as the business grows.
The focus:
→ Clearer brand positioning
→ Stronger visual recognition
→ More credible & professional presence
→ Consistent communication across touchpoints
→ A flexible identity system built for long-term growth
Deliverables: Logo Identity · Visual System · Typography · Color Direction · Brand Guidelines · Logo Construction & Clear Space
Brand Strategy | Brand Identity | Logo Design | Visual Identity | Brand Guidelines | Business Branding
#BrandIdentity #BrandStrategy #LogoDesign #VisualIdentity #Branding #BrandGuidelines #BusinessBranding #BrandDesign #ContraDesigner #CreativeStrategy
This is brilliant
These 2020 banners for Sports Timing Systems took me hours upon hours. I had to use various tools and resources: 3D Max, 3D models, stock images, all mixed and edited in Photoshop.
When I did the brand evolution in 2024, I swapped the 3D models for AI-gen, yet the final looks/effects were post-produced in Adobe PS.
Which one feels neater, better, cooler, eye-catching?
In both cases visuals were made as series, matching the full branding I developed at the time.
8 voted
26%
23 voted
74%
31 votes
Closed
Definitely A looks current and the design feels neater and cleaner
Marigold was a one-day concept for a design challenge. I set the direction in real photography before generating anything.
That order matters more than people think. If you generate first, you're negotiating with whatever the model offers. If you shoot or choose real references first, you've set a standard the rest of the work has to meet.
The tool didn't set the taste. It matched a bar that already existed.
Great work!, love the colors