Hot Honey packaging and brand identity for Pronto Napoletano. Challenge: stand out in a crowded c...

Hot Honey packaging and brand identity for Pronto Napoletano. Challenge: stand out in a crowded c...Hot Honey packaging and brand identity for Pronto Napoletano. Challenge: stand out in a crowded c...

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André Vega

• Jan 15

Hot Honey packaging and brand identity for Pronto Napoletano.

Challenge: stand out in a crowded category. Solution: 1930s cartoon style with character-driven storytelling.

Built two mascots: bee for honey, ají (chili) for heat. Created flexible wordmark, packaging system, and merch applications.

The style gives instant shelf presence and creates ownable brand equity that can scale across products.

Not just a label, a brand world.

Said Brjanov

pro

• Mar 16

Working on a museum brand identity concept for a tender project in Mallorca. Currently in the moodboarding and concept exploration stage.

The idea is to create a brand that reflects cultural discovery and the energy of Spain, combining themes like exploration, navigation, and the Mediterranean atmosphere.

Exploring directions around: • cultural compass symbolism • radial sun structures • geometric letterforms (A as a core mark)

Would love to hear thoughts from fellow designers — Which direction feels strongest for a contemporary cultural institution?

workinprogress branding

Anu Kumari

• Mar 17

Great color palette & typography!Beautiful direction

Nikas Geisleris

max

• Mar 16

Mooncat Bets is a concept brand I built from scratch.

Crypto betting platform. Character-first identity. Everything was hand-drawn in Procreate before it was converted to vector.

The brief I gave myself: make it feel like it belongs to the community, not like it's being marketed to them.

Mascot → logotype system → illustration

If you want to see how it was actually made - the Procreate timelapses, illustration process, logo iterations - it's all in the Case Study on Contra.

Adobe Illustrator Procreate ScreenFlow

Bo Mesar

pro

• Mar 16

Got the opportunity to help our friends at @Magnet with their rebrand — a new brand mark, a refined color palette, and a visual system that better tells customers who Magnet is today.