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REC Watches is an independent Danish watch brand that transforms salvaged materials from iconic cars, motorcycles, and aircraft into distinctive timepieces. Its storytelling-driven approach combines craftsmanship, automotive heritage, and sustainability, giving each watch a unique history connected to the machine it came.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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Recent product update video for a client
Really curious about your process here. Did you start with a storyboard or go straight into motion?
CHANNEL 13 📺👁️ A found-footage horror scene you play through smart glasses.
You open a moldy fridge full of roaches, grab a warm beer, sink into a ruined couch and turn on an old CRT. Every zap, something hooded and faceless gets a little closer in the static. On channel 13 it rushes the glass… and then it comes out. 🎧 Sound on.
How I built it:
• Rive CLI: the whole scene is written in RML with a coding agent (Claude Code), built and checked with rive --verify / inspect / screenshot, then pushed to the Rive editor
• GPU Canvas (WGSL): two shaders. A smart-glasses lens pass over the whole frame (fisheye, chromatic split, low-light grain, light-buzz flicker, digital glitch) and a cursed CRT shader (B/W analog snow, scanlines, rolling bar, vertical-hold slips, the figure bulging the glass, procedural spider-web cracks, power-off collapse)
• Luau scripting: story timing and "dread" level, channels and subliminal flashes, flying glass shards
• Data binding: one Story view model shared across artboards, a Broadcast view model driving the TV
• State machines: beat timelines, roach and bulb loops, 13 channels, all sound cues
• Audio: 22 sound effects, zero music. Fridge hum, buzzing bulb, roaches, footsteps, CRT whine, whispers, heartbeat, screamer, shattering glass
Uses both the CLI and GPU Canvas.
Some things can't be rushed. They can only be heard.
"One Note" is a 30-second short about a master luthier in Cremona, 200 hours of craft, and a single note to prove it all.
The idea: make sound visible. When the bow touches the string, the air fills with gold light and the whole workshop answers.
I built it entirely with @Invideo: I wrote the script and shot design, and the invideo agent handled the look, characters, score and final edit. Scoring first and cutting the picture to the music changed everything: the dust, the glass ripple and every reaction land exactly on the note.
If you're a video editor or a designer, try the invideo editor. It's free to try, and it turns a clear idea into a finished film faster than I expected.
Tools: invideo agent, Seedance 2.5, GPT Image 2.5, Lyria 3 Pro
#Invideo #AIVideo #Cinematic
The effect describes the sound well. Nice work!