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A look at an editorial product display section I designed and built for CERYSSÉ, combining product storytelling with a more immersive editorial layout.
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Challenges
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Luxury editorial vibes meet dynamic CMS interactions.
What do you think?
Iam available for work btw !!!
Very nice
Some SaaS products have a lot to say. The challenge is knowing what actually needs to be shown.
For this video, I wanted to keep the promo focused on the product while giving it enough visual character to make the experience memorable.
I played with pacing, composition, motion and product visuals to create something that feels modern without making the interface the entire story.
I always enjoy this part of motion design: finding the balance between showing enough and leaving enough space for the viewer to understand it on their own.
Would you use this kind of visual direction for a SaaS product? 💭
Nice!!
Just launched my new author website ✨
I wanted the site to feel personal, editorial, and story-led — something that reflects the emotional tone of my writing rather than feeling like a generic author template.
The experience brings together my books, background, themes, achievements, reader testimonials, and a clearer way for readers to explore my work and connect with me.
A big part of the direction was balancing personality with simplicity: strong typography, warm storytelling, clear navigation, and enough visual breathing room to let the content lead.
Would love to hear what you think of the final experience.
Live site: gabrielapechova.com
#WebDesign #UIUX #AuthorWebsite #PersonalBrand #EditorialDesign #CreativeDirection
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