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A fashion film I created for So Kamal back in 2019.
What made this project special wasn't just the visuals: it was the idea behind them. Every frame was designed around a playful, gallery-inspired world where the products became part of the environment, turning a simple fashion showcase into a visual experience.
From concept development, art direction and set direction to editing, VFX, compositing, and final finishing, I shaped every stage of the film to ensure the original creative vision carried through to the final frame.
Still one of my favorite concept-led commercial projects.
The network for creativity
Join 1.25M professional creatives like you
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Creatives on Contra have earned over $150M and we are just getting started
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The goal wasn’t just to make an M look good — it was to turn a simple letter into a memorable visual asset with its own character.
Every angle, connection and curve was intentionally designed to keep the mark minimal, recognizable and versatile.
🎯 Looking for a logo that doesn’t look like everyone else’s?
I create custom identities designed around your brand, not templates.
Available for branding & logo design projects.
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What happens when AI-generated shots are treated like a real cinematic production?
I created this multishot cinematic video with Seedance 2.5, focusing on visual continuity, storytelling, camera movement, pacing, and atmosphere.
Instead of creating isolated AI shots, I wanted each scene to feel connected from the character, environment, lighting, and composition to the movement between shots.
The goal was simple: make AI footage feel like a professionally directed and edited cinematic sequence.
I then shaped the footage through editing, timing, transitions, sound design, and cinematic color to turn individual generations into one cohesive story.
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Animation works best when it makes the product feel easier.
We leaned hard into that idea here.
Latest with the incredible First Bite team.
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