What Makes a Brand Feel Like a Full Case Study?What Makes a Brand Feel Like a Full Case Study?
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What would you need to see before you call something a full brand?
Today I made two.
Page 100, a news brand that runs on a ticker and transitions.
Datum, a wordmark half underwater that reads the tide, so it is never the same twice.
Both are becoming full case studies. What goes in?
Page 100
Datum

12 votes

Ends in 1d

Shakil's avatar
Lovely work.
Vladyslav's avatar
Version one looks clean and sick, idnk why, but it looks intresting for me, like smth special. Nice job!
Rishabh's avatar
lovely
Tabish's avatar
For me a full brand has to show the system in use. Type, color, motion and a few real touchpoints. The tide idea for Datum is so clever, would love to see how it behaves across applications.
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