The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Back to feedPost
For Tsuki Blade, the goal was to showcase how a single axe-shaped design works both as a pendant and as a pair of earrings.
The main challenge was showing this transition clearly without confusing the viewer. The product had to feel premium and intentional at every stage.
To solve this, we designed a formation sequence where chains assemble around the axe to form a complete pendant. Once the pendant is established, it detaches from the chain and splits into two balanced earrings using the same original axe form.
And this is how it came out !
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
Related posts
A sound-making app“VarySound”concept video.
Really love the motion process and build a concept from 0 to 1 with creativity.
Sick 🙌
I spent the last week challenging myself to design, brand and 3D model a minimal supplement. I experimented with compositing nodes to add a blur in some renders, which one do y'all like more?
14 voted
44%
18 voted
56%
32 votes
Closed
BORA – Ad Creative Concept
Most kitchen appliance ads sell you the warm family dinner. I wanted to try the opposite.
Built this BORA concept as a portfolio piece, treating the product like architecture instead of tech – dark marble, concrete, no hands, no food styling. Just a pot, steam, and silence.
The steam does all the movement in the motion piece. Typography stays out of the way – one line, low CTA, nothing fighting the composition. Turns out when you strip out the lifestyle, the price point sells itself.
