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Hanser
The HANSER Financial & Tech Enablement Program is designed to empower organizations with the intelligence, structure, and innovation required to thrive in a rapidly evolving digital economy.
Here are the visual stationery items of HANSER.
The network for creativity
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Connect with clients, get discovered, and run your business 100% commission-free
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Title: Proper Form — Brand Identity & Visual Language
A brand identity for Proper Form built around a more modern, movement-driven take on recovery and healthcare.
The visual system extends the logo into a complete language through color, typography, imagery and layout, creating a consistent identity across different brand touchpoints.
Created by Lepisov Branding in collaboration with @Creative Mints
Logo design: Ilya Gorchanyuk
Creative direction: Dmitry Lepisov
Brand identity: Lepisov Branding × Creative Mints
Using the logo mark as the big graphic across the layouts is smart. The purple to pink gradient gives recovery a more energetic feel.
The mark next to the macron on the o is a lovely pairing, the symbol and the letter almost rhyme. Cream on deep brown feels warm and considered, which is refreshing when so many identity cases chase stark minimalism. Did the macron come with the name, or did you add it to balance the lockup?
Fintech Website Design — Cross-Border Payments
A website concept exploring how to make international payments feel clearer, faster, and more transparent.
Combining a dark visual direction with focused typography and financial data visualization.
