A small detail that makes AI products feel a lot more personal 🙂‍↔️ Designing a style guide uplo...

A small detail that makes AI products feel a lot more personal 🙂‍↔️ Designing a style guide uplo...A small detail that makes AI products feel a lot more personal 🙂‍↔️ Designing a style guide uplo...

The network for creativity

Join 1.25M professional creatives like you

Connect with clients, get discovered, and run your business 100% commission-free

Creatives on Contra have earned over $150M and we are just getting started

Back to feedPost

Tugba Sel

• 19h

A small detail that makes AI products feel a lot more personal 🙂‍↔️

Designing a style guide upload flow for Draftly, so the AI can understand your brand before it starts creating ✦

Hitarth Nayak

• Sep 12

Can we talk about how weird it feels to actually like using AI in branding now, after spending a year being suspicious of it?

For me it stopped being "generate a logo" and started being more like a sparring partner... it throws rough, unexpected shapes at me and I spend my energy deciding what's worth keeping and shaping it into something that actually feels like the client.

Turns out the job didn't disappear. It just moved further upstream... into judgment, not execution.

Brand Design

Rohan Ahmed

pro

• Sep 13

Love the shift from generation to judgment here—the sparring-partner framing makes the designer’s role feel much more intentional. The real craft is in editing those rough shapes into a visual system that still carries the client’s voice.